NEXT STEP: SUCCESS

brand identity + implementation

Picture a brand that's more than a visual—it's an emotion, a connection that stays with your audience long after they've looked away.

Book Now!

🔥

Book Now! 🔥

You’ll walk away with everything you need to embrace your new brand:

  • Visualize your brand's future with a curated mood board that captures the aesthetic and emotional tone, setting the stage for your identity.

  • We’ll define your brand's core with pillars and keywords that encapsulate your values, mission, and the message you want to resonate.

  • Receive a versatile suite of logos crafted to ensure your brand makes a striking impression across all platforms.

  • Distinct typography will be yours, complete with a guide and font files to ensure consistency in every message.

  • A thoughtfully designed color palette will be provided to evoke the right emotions and solidify your brand's visual identity.

  • Step up your social game with bespoke avatars that make your brand instantly recognizable across all platforms.

  • Enhance your storytelling with a hand-selected collection of 15 stock photos that align perfectly with your brand's vibe.

  • Infuse your brand with personality through custom patterns or textures, adding a layer of fun and flair to your visuals.

  • Keep your branding on point with a set of easy-to-edit templates, making content creation a breeze.

  • Gear up for a successful launch with a comprehensive workbook that guides you through unveiling your brand to the world—one actionable step at a time.

  • A detailed brand guidelines book will be your compass for maintaining brand integrity across all touchpoints.

  • You will get all your new branding elements in printand web-ready formats, so you can hit the ground running

  • You will have the opportunity post-project for a one-hour call or in-person “Ask Me Anything” session to discuss lingering questions or ideas. We can brainstorm the next steps, celebrate a win, do a tutorial, or just chat about life!

“Every step of the process of rebranding my business was easy, fun, and made me more and more excited about the outcome. Kait listened intently to what I had envisioned, asked the best questions, and crafted a gorgeous brand that was packaged-up so beautifully and professionally. I highly recommend!”

The process

00

Prerequisite: Brand Foundation

The Brand Foundation service is an essential prerequisite for your branding endeavor, as it ensures we fully grasp your business's unique intricacies and aspirations before crafting its visual identity. Learn More >

01

coffee catch up

We’ve already worked on your Brand Foundation together, so we’re probably BFFs now! Let’s spend 10-15 minutes on the phone catching up and discussing this next leg of your branding journey. By now, you know I hate the phone, so we can make it quick. 

02

Discovery Worksheet

I'll send a detailed questionnaire (you’re used to these now) that gets even deeper into the heart of your business. 

03

Moodboard delivery

Before I start the full design, you’ll receive a graphic mood board based on your answers to the discovery worksheet. This sets the scene for the Undivided Attention design days.

04

Undivided Attention

We’ve created an AMAZING foundation for your brand—now it’s time to build! You’ll sit back while I give your project two epic days of my Undivided Attention, and we will create an amazing visual brand for your business. This includes several email or phone check-ins for brief feedback and support.

05

File delivery and infinite high fives

As we bring our project to a close, you'll receive a neatly organized folder brimming with all your brand's elements. Alongside this, you'll get Midnight Grim's Ultimate Brand Launch Workbook—a step-by-step companion to navigate your brand's debut with confidence. Plus, a comprehensive 30+ page PDF of design guidelines will be your go-to resource for crafting consistent brand collateral. To top it off, enjoy 20 customizable social media templates, ready for you to personalize in Canva—the user-friendly design tool that's sure to become your new favorite. You'll emerge from this experience fully prepared to make your mark!


Timeline: One Week

“Kait is a magical blend of genius and fun. Unlike some geniuses who are moody and socially awkward, she's a genius wrapped around layers of fun, high energy and genuine connection. We felt like our best friend was doing our branding work! I have super high standards for the people I work with, and she really exceeded my expectations.”

your investment

Designing a Legacy,
Not Just a Logo.

4 payments of

$5,000

Investing in a solid brand design is one of the most important things you can do for your business. While it may seem like a significant investment upfront, it's only a fraction of what you'll get in return. This service will set the foundation for all your branding efforts and pay off in the long run.

25% DEPOSIT DUE AFTER APPLICATION APPROVAL

Once you’ve been branded by midnight grim, you’re eligible for monthly support, website design + Dev, and more!

And, if you book a monthly support subscription or a website when booking your Brand Identity, you’ll get a discount of $1,500!